Tech

Singapore

China

Hong Kong

Gen Z

Tattva: Reclaiming Traditional Wellbeing In India

Propellerfish teams in India explore how the adoption of Indian wellbeing practices in the West have impacted those practices at home

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The Challenge
We wanted to understand how virtual spaces are influencing the ways people around the world think about their identities.
Project Highlight

Great thinking is a social process. We presented what we learned at an event at our London office, and discussed those insights with a mix of likeminded friends and clients at organisations spanning technology, gaming, academia, social impact, consumer goods, entertainment and startups. Our final content was showcased as an installation at Clerkenwell Design Week for a broader audience across the design community.

If you would like to know more about our work or invite a Propellerfish team to share and discuss this work at your office, please get in touch. hello@propellerfish.com

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